[1]
N. I. Febrianty, A. Sholikhah, L. Muzdalifah, and E. R. Kamila, “The Effect of viral marketing and influencer credibility on impulsive buying, with positive emotion as a mediator, among Gen Z Tiktok users in Sidoarjo”, grw, vol. 12, no. 1, pp. 91–104, Jul. 2026.